Lesson 3: Module A | Fitness Marketing

Lesson 3: Module A

Module A will discuss the “boogeyman” that is fitness marketing. Magazine covers, social media posts, and daytime television all influence how your clients view their body and what it means to exercise and pursue health. We’ll wrap up by discussing how expectations can impact clients, coaches, and the relationship between the two.

NEXT MODULE

Back to Dashboard

QUICK LINKS
Lesson 1 Modules
Lesson 2 Modules
L3 Mod A
L3 Mod B
L3 Mod C
Powerpoint Slides
L3: Mod A

Discussion Questions

What traits do you value in those close to you? How about other coaches? Clients?
What training principles guide your programming?
What were some pressures you felt as a first time gym-goer? How about as a coach/clinician?
How might unrealistic expectations impact adherence to a training program?